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Stu Schlackman

After more than 23 years in corporate sales, Stu Schlackman ventured out on his own to form Competitive Excellence, a sales performance coaching firm. Leveraging his competitive nature, Schlackman’s firm focuses on coaching and training sales teams to turn them into top performers.

Understanding the customer’s personality will help sales professionals understand how that individual will buy. Relationship building is the key to every successful sale and being able to effectively communicate what is important to each unique buyer is critical in winning business. Schlackman has helped sales teams to exceed sales projections by an average of more than 30% percent annually.

As author of Don’t Just Stand There, Sell Something, Schlackman imparts wisdom, technique, and practical advice for corporate executives, sales professionals, corporate trainers, and others who have the desire to compete and win in business and life.

Schlackman holds a degree in mechanical engineering from Rensselaer Polytechnic Institute and a Master of Business Administration from Kennedy Western University.

Competitive Excellence delivers a workshop that focuses on understanding how customers of varying personalities make buying decisions. The foundation for this workshop is the Insight Personality Instrument™ developed by Insight Learning.

This workshop will help you and your sales team identify a customer’s personality style and behavior preferences. This provides valuable insights into the best way to:

  • Communicate value
  • Handle objections
  • Bring the sale to a close

This workshop is offered to sales and services teams for the Financial, Retail, Insurance and Technology industries.

Stu Schlackman, President
Competitive Excellence
800 E Campbell Rd Ste 100
Richardson, TX 75081-1841
214.435.9758
stu@competitive-excellence.com
www.competitive-excellence.com

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